With some 90-plus per cent of surveyed Americans saying they have always wanted to go to Australia, Business Events Australia is confident that Australia is in good stead to incentivize employees.e-Travel Blackboard was on location at last week’s IMEX America in Las Vegas, where regional general manager Daryl Hudson shared findings of a recent study revealing that Australia is the number one desired incentive destination for Corporate End Users, after cash incentives.
The survey also saw American event organizers list Australia as a once in a lifetime experience for many delegates.
“We are thus in a good position to play an important role in incentivizing employees to achieve and to win that Australian trip,” Mr Hudson said.
Australia is the Ultimate Incentive: Business Events Australia

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